Roasting Coffee Beans for Good.
Monsoon Roastery
Monsoon Roastery was born out of a love for roasting specialty coffee and a mission to make a positive impact on the coffee industry in the process. Doing things differently and on their own terms has set Monsoon Roastery apart from the start - the brand exudes personality and is consistent in making ethical choices in every aspect of their business. The business is well-established with a strong brand presence, and it was time to update the website to match.
The mission was to make it easier for local and nationwide customers to make their purchase decisions, while keeping them engaged in the brand from start to finish. We incorporated lots of movement, used their signature multi-color circles throughout, and expanded their branding to suit our website needs.
The Scope
Custom responsive design for all devices, including CSS customization
Copy writing, plus graphic and photo editing, SEO setup
Design of infographic templates for each product
Expansion of branding with secondary logos and brand marks
The Flow
Visitors immediately experience the energy and positivity that drive this dynamic brand. The mission is clear and strong from the start, and it’s consistent as we travel through the website. It feels like we’re throwing a party for the brand while inspiring customers to choose their next coffee.